When it comes to Brazilian or Latin American tourism, Guilherme Paulus is a key figure who helped the industry become what it is today. Paulus is the co-founder of CVC Brasil Operadora, the largest tourism operator that Latin America has to offer. Starting out as a small business, CVC turned into an internationally recognized enterprise, bringing in $5.2 billion in annual revenue, a figure which is continuing to increase.
Prior to founding CVC, Guilherme Paulus worked as an intern for IBM and later on at Casa Faro. The idea for CVC came from Carlos Vicente Cerchiari, who took Paulus as his business partner when he was only 24 years old, in 1972. Cerchiari retired from the project only 4 years in, leaving Paulus at the helm of the company. In 2009, after 37 years of operating, Guilherme Paulus sold most of the business to Carlyle Group for the price of approximately $750 million. However, he still owns a portion of the company, and is still invested in its current operations, continuing to help it grow and expand. He is currently focused on creating new CVC stores around the country of Brazil, the plan is to establish 100 new stores every year, and reach a total of 2000 stores by the year 2020. The stores are also opened in less populated area, which have less than 50,000 residents, in order to attract a different type of clientele.
Despite being involved in the company’s operations, CVC is not the only business to which Guilherme Paulus dedicates his time. In 2006 he bought Webjet, a small airline which operate a single airplane. He sold the company in 2011, after he managed to turn it into Brazil’s third largest airline. In addition, he founded GJP Hotels & Resorts in 2005. The small venture turned into a large hotel chain which features 14 hotels and resorts. As a result of his work on GJP, he was elected Entrepreneur of the Year in 2017, as he spent $600 million of his money to build new hotels throughout the country – a venture which created approximately 1,900 job opportunities.
For details: interview.net/pt/guilherme-paulus/